HP/Firsthand VR Demonstrations

Glow VR Demo

Cool VR Demo

The challenge of these videos was depicting the usage of VR gear under very tight budget constraints. A live-action video or photo shoot requiring a hospital room setting and actors was out of the question. Stock photos or video showing VR use in a hospital setting didn’t exist. We proposed rendering stylized 3D animation with simple character animation to tell this story, repurposing some existing models and buying a batch of stock assets to populate our hospital room. We rigged the human models and keyframed simple actions. We enhanced the line art rendering technique with additional stroke filters to soften the feel and create a more artistic look.

Agency: CMD
Creative Direction & Animation: Shawn Marshall